Who I Am
How I see myself: a critical thinker, problem solver, data analyst, technology fanatic, active learner...
Originally from Shenzhen, China, I got my bachelor's degree at USC with a major in business administration and a minor in sports media. After that, I worked for a Santa Monica ad agency as a media analyst. This experience is important, as it introduces me into the use of data analytics in marketing/advertising and motivates me to learn more about it. I went back to school and recently got my master's degree with a specialization in data analytics from the Integrated Marketing Communications program at Northwestern.
I love basketball and am probably the biggest Trail Blazers fan who is not from the area. Once I went to Portland just to attend a career fair hosted by the Blazers and to watch a Blazers game afterwards. Besides basketball, I follow tech news and taught myself Python and SQL recently. I believe in the power of habit and spend at least an hour learning new things every day. I see myself as a problem solver, as I enjoy playing real-life room escape games and am a board game maniac. Asian food and men's fashion are the other two major components in my life.
Originally from Shenzhen, China, I got my bachelor's degree at USC with a major in business administration and a minor in sports media. After that, I worked for a Santa Monica ad agency as a media analyst. This experience is important, as it introduces me into the use of data analytics in marketing/advertising and motivates me to learn more about it. I went back to school and recently got my master's degree with a specialization in data analytics from the Integrated Marketing Communications program at Northwestern.
I love basketball and am probably the biggest Trail Blazers fan who is not from the area. Once I went to Portland just to attend a career fair hosted by the Blazers and to watch a Blazers game afterwards. Besides basketball, I follow tech news and taught myself Python and SQL recently. I believe in the power of habit and spend at least an hour learning new things every day. I see myself as a problem solver, as I enjoy playing real-life room escape games and am a board game maniac. Asian food and men's fashion are the other two major components in my life.
What I Can Do
Data Analytics: R, SQL, SAS(Certified), Python, SPSS, Excel
Digital Analytics: Google Analytics, Adobe Omniture, Google AdWords, IBM Watson Analytics, Moz Analytics
Social Analytics: Radian6, Semantria, IBM Bluemix, Hootsuite, Bitly, Klout
Web Design: HTML, CSS
Research: GfK MRI, Kantar, Alexa
Visualization & Presentation: Tableau, PowerPoint, Prezi
Digital Analytics: Google Analytics, Adobe Omniture, Google AdWords, IBM Watson Analytics, Moz Analytics
Social Analytics: Radian6, Semantria, IBM Bluemix, Hootsuite, Bitly, Klout
Web Design: HTML, CSS
Research: GfK MRI, Kantar, Alexa
Visualization & Presentation: Tableau, PowerPoint, Prezi